Marketing the Outpost

Article by Sarek

This month, Sarek sat down with the new Marketing Director, Rear Admiral Dmitiri, to get the scoop on Marketing. Here's how it went down.

BR: What is the Marketing Team/Division?

Dmitri: The marketing team aims to address two points; firstly it is about refining and shaping the 'product' which is the outpost itself. Secondly, it is about simply getting the word out there about that product through ensuring we are ranked high in search engines and in driving traffic towards the outpost itself.

BR: How did you come to be the Marketing Director?

Dmitri: I have performed many functions around the outpost over the years, most recently as ISA Director, so when I requested the role of Marketing Director the execs were happy. I felt it was time for a new challenge in a capacity where my skills can be used to maximum effect.

BR: How long have you worked in marketing?

Dmitri: I have been the Marketing Director at the outpost for only a very short period and I am just starting to develop some ideas. However having been politically active and ran for political office I have a good grasp of the importance of marketing, its uses and its importance in any modern organisation. Inadvertently, I have years of marketing experience if only through flaunting myself at poor unsuspecting electors.

BR: What can you tell us about your mission?

Dmitri: In marketing? To make the outpost the most cool place on the interwebz. In everything else? Uh... I just wanna chill wit ma homiez innit bruv. P.S. Vote Labour.

BR: Are there any vacancies on the team?

Dmitri: Not at present. My first aim is to develop a comprehensive marketing strategy. Only when I come to implementing that strategy will I be calling on other people to do specific tasks.

BR: What, if any, other projects/products are you guys working on?

Dmitri: There is a huge effort going on right now to revamp the Outpost. We are working to make it more relevant in the era of Web 2.0. One very exciting development right now is the new website design we are working on.

BR: Tell us something random about yourself.

Dmitri: I'll have a gin and tonic, please. Keep the fruit.

BR: Is there anything else you would like to add?

BR: If anyone has any ideas for outpost10f marketing please send an email to lskevington@gmail.com. Failing that...see the previous question.